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How good communications helped struggling university!

To hear that effective communications can play an important role in turning around the fortunes of struggling institutions is music to the ears of those working in higher education communications. For many of us who have worked in corporate communication must have sometimes wondered if those in charge of higher education really understand and truly […]

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Make the most of EUPRIO conferences

NIC MITCHELL has been attending EUPRIO conferences for 25 years. Here, he offers some tips on how to get the most out of the annual gathering of European higher education communicators. EUPRIO’s conferences are really something special. Held in either late June or early September, they move across the continent of Europe – often meeting […]

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Time to enter the European HE communication awards

Time to polish up your entry for the European higher education communications ‘Oscars’ and gain the recognition you deserve from PR and marketing peers across the continent. The annual EUPRIO Awards shine the spotlight on outstanding campaigns and projects and encourage the sharing of best practice by university communication teams all over Europe. Judging and […]

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Share new ideas at EUPRIO 2015 in Perugia, Italy

European university PR and communications representatives will be gathering in the ancient Italian city of Perugia in September to reflect on the upheaval taking place across higher education in Europe. Here’s my look at what members of EUPRIO will be talking about. The three-day event promises to be a great opportunity to share the latest […]

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Beating bowel cancer – introducing ‘Cancer-talk’

You are never quite prepared for being told you have cancer. There is still, what shall we call it, a stigma surrounding cancer that makes it difficult to talk about. Even some medical people struggle when talking about it to their patients. That’s at least until they are pretty sure you are not going to […]

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University challenge for European communicators

EUPRIO, the European higher education communicators’ network, is holding its annual conference in Perugia, Italy, from September 6-9, 2015. NIC MITCHELL looks at some of the talking points. THE PACE of change is so rapid that we are struggling to have any real idea of what the world of higher education will look like in […]

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Mind your marketing language, universities urged

Universities should ‘stop inflating the language’ in their marketing communications and return to old-fashioned virtues, such as truthfulness, integrity, modesty and dedication if they want to win back public trust. That was the blunt warning from Dr Sijbolt Noorda, the opening keynote speaker at a conference of European higher education public relations and communication practitioners […]

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Communications in the digital age: features are blogs and news is a tweet!

I left mainstream newspaper journalism when I was just 35 after developing repetitive strain injury (RSI as it often called) – caused, ironically enough, when computers replaced typewriters in the newsroom and the necessary adjustments to office furniture were not made, nor any proper training given about how we were to use these new fangled […]

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Alpine venue for European unis focus on change

The 2014 conference of the European universities public relations and communications network EUPRIO is taking place in the Austrian Alps this September under the umbrella of ‘How to communicate in a world dominated by change!’ Here we take a first look at what’s on offer: THE pace of change in higher education is accelerating and […]

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