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De la Cour Communications

Universities told to avoid misleading marketing claims

Advertising watchdogs have reprimanded six British universities for making marketing claims that could be misleading to potential students. How embarrassing – and its follows similar action against the University of Reading earlier this year when it agreed with the Advertising Standards Authority, or ASA, to ‘phase out’ its claim to be in the global ‘top 1%’. […]

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European university comms focus on networking

Not long now until the EUPRIO family of European higher education communication and PR professionals comes together in Mannheim for its 2017 annual conference. This year’s event – from June 29 to July 2 – is focusing on how universities can successfully network with their cities, regions and companies. Places are filling up fast on […]

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Make the most of EUPRIO conferences

NIC MITCHELL has been attending EUPRIO conferences for 25 years. Here, he offers some tips on how to get the most out of the annual gathering of European higher education communicators. EUPRIO’s conferences are really something special. Held in either late June or early September, they move across the continent of Europe – often meeting […]

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Time to enter the European HE communication awards

Time to polish up your entry for the European higher education communications ‘Oscars’ and gain the recognition you deserve from PR and marketing peers across the continent. The annual EUPRIO Awards shine the spotlight on outstanding campaigns and projects and encourage the sharing of best practice by university communication teams all over Europe. Judging and […]

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Share new ideas at EUPRIO 2015 in Perugia, Italy

European university PR and communications representatives will be gathering in the ancient Italian city of Perugia in September to reflect on the upheaval taking place across higher education in Europe. Here’s my look at what members of EUPRIO will be talking about. The three-day event promises to be a great opportunity to share the latest […]

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Alpine venue for European unis focus on change

The 2014 conference of the European universities public relations and communications network EUPRIO is taking place in the Austrian Alps this September under the umbrella of ‘How to communicate in a world dominated by change!’ Here we take a first look at what’s on offer: THE pace of change in higher education is accelerating and […]

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